See every second your brand is on screen.
Fitted checks every frame of a sponsored post for your logos and products, then adds up the seconds they are visible. Each post gets an exposure result you can audit.
From reference image to seconds on screen
Fitted runs these steps on every post in a campaign.
Upload reference images
Add photos of your logos and products. Fitted uses them to recognize your brand in creator videos, including at odd angles and partly hidden.
Fitted scans each frame
Fitted checks every second of a post. An item like a sweatshirt gets a box, and the logo on it gets its own.
Seconds add up per post
Fitted adds the detections up into seconds on screen for each post and shows them next to the post's views.
Three ways a brand shows up in a post
Each campaign can set its own rules, such as a minimum number of seconds on screen. Fitted marks which posts qualify.
On screen
Fitted finds your logos and products in the video frames.
Said out loud
Fitted picks up your brand name when the creator says it.
In the caption
Fitted reads your brand name and tags in the caption.
Fitted's detection numbers to date.
Questions
Which platforms does it work on?
It works on Instagram posts and reels, TikTok videos and YouTube videos from creators who connect their accounts.
Does Fitted store creator videos?
Fitted processes post media to measure exposure for the campaign. See the Privacy Policy for how long data is kept.
How accurate is detection?
Detection accuracy is above 97 percent. Fitted has analyzed more than 10 million frames so far.
Measure your next creator campaign by the second.
Tell us about the brand, the creators and the dates.