Creator payouts

Pay for the seconds people saw.

Each payout comes from the seconds a brand is on screen and the views the post earned. Brands set the terms, and every number traces back to a post.

Example payoutsEst. payout
Puma post12.4 sec on screen · 150k views
$450.00
Adidas post5.9 sec on screen · 58k views
$174.00
Gatorade post4.3 sec on screen · 38k views
$114.00

Each payout comes from the seconds a brand is on screen and the post's views, on the brand's terms.

One post, start to finish

This post had Puma on screen for 12.4 seconds and earned 150k views. Fitted estimated its payout at $450.00.

12.4Seconds on screen
150kViews
$450.00Est. payout
Creator in a yellow Puma tracksuit holding a Yeti tumbler
SWEATSHIRT
PANTS
YETI TUMBLER
Exposure time
12.4sec
Views150k
Est. payout$450.00

Brands set the terms

01

You set when it pays

After each post, or when the campaign ends.

02

You set the limits

An optional minimum and maximum for each post.

From post to payment

01

The post goes live

The creator posts to their connected account as part of the campaign.

02

Fitted measures it

Fitted adds the seconds on screen and views to the post's result.

03

The payout unlocks

After the post or when the campaign ends. The brand picks which.

04

The creator gets paid

After the waiting period the brand set.

Questions

Who sets the rates?

The brand sets the payout terms for its campaigns. Fitted works out each payout from those terms and the post's result.

Can a creator see how Fitted worked out a payout?

Yes. Each post shows its seconds on screen, its views and what it earned.

Measure your next creator campaign by the second.

Tell us about the brand, the creators and the dates.